NICE DRINKS

2021 "Wine in a Box" Launch Campaign

Nice Drinks asked us to shoot and produce their "Wine in a Box" launch campaign with a glowing lifestyle shoot, premiering their new product with a fashion forward flare to both elevate the brand and emphasize the fine taste of their customers.

We worked closely with their marking & strategy team to maintain a carefully crafted aesthetic—From a diverse selection of models reflecting their broad demographic to creative techniques that achieved a retro look & feel without sacrificing quality.